Obtaining education is still perceived as an optional exercise and implies extra financial burden on the already marginalized poor households.
Ambuja Neotia flagged off the Utkarsh Educational Initiative in January 2013 which is a scholarship-cum-mentoring programme targeting the girl child. 35 meritorious students coming from disadvantaged backgrounds are being supported to pursue higher studies and fulfill their dreams. It is in sync with PM's ambitious programme, "Beti Bachao, Beti Padhao". Support is extended to aspiring students in the form of hefty scholarships, monthly motivational classes cum mentoring sessions, counseling, academic guidance, English tutorials, health awareness, educational tours, library, career guidance & other services.
Students enrolled for this project defy distance with merit in their armour as they come from as far as Malda, Baruipur, Midnapore, Raichak, Goghat, Mathurapur and Sunderbans. We have recently started a library service with knowledge books for them so they have their grip on popular English titles from all over the world.
They are doing their best to overcome hurdles of all kind; we stand by their side so that they emerge as worthy citizens of the country.